<h2>Define a content item</h2><br/><div style="overflow-x:auto"> <html xmlns="http://www.w3.org/1999/xhtml" xml:lang="en" lang="en"><head><meta content="text/html; charset=UTF-8" /><meta name="copyright" content="(C) Copyright 2025" /><meta name="DC.rights.owner" content="(C) Copyright 2025" /><meta name="generator" content="DITA-OT" /><meta name="DC.type" content="task" /><meta name="DC.title" content="Define a content item" /><meta name="abstract" content="A content item is a service catalog item that provides information instead of goods or services." /><meta name="description" content="A content item is a service catalog item that provides information instead of goods or services." /><meta name="DC.subject" content="content items, adding, service catalog, service catalog, adding to, content items" /><meta name="keywords" content="content items, adding, service catalog, service catalog, adding to, content items" /><meta name="DC.relation" scheme="URI" content="../../../product/service-catalog-management/reference/r_ExtendedCatalogItemFunctions.html" /><meta name="DC.relation" scheme="URI" content="../../../administer/general/concept/capabilities-bundle-landingpage.html" /><meta name="DC.relation" scheme="URI" content="../../../administer/general/concept/manage-services.html" /><meta name="DC.relation" scheme="URI" content="../../../product/service-catalog-management/concept/c_ServiceCatalogManagement.html" /><meta name="DC.relation" scheme="URI" content="../../../product/service-catalog-management/concept/c_IntroductionToCatalogItems.html" /><meta name="DC.creator" content="ServiceNow" /><meta name="DC.date.created" content="2023-02-02" /><meta name="DC.date.modified" content="2023-02-02" /><meta name="page-type" content="platform" /><meta name="DC.format" content="XHTML" /><meta name="DC.identifier" content="t_AddingContentItemServiceCatalog" /><link rel="stylesheet" type="text/css" href="../../../CSS/commonltr.css" /><title>Define a content item</title></head><body id="t_AddingContentItemServiceCatalog"> <div class="breadcrumb"><a class="link" href="../../../administer/general/concept/capabilities-bundle-landingpage.html" title="Extend the Now Platform with additional applications and features.">Extend Now Platform capabilities</a> > <a class="link" href="../../../administer/general/concept/manage-services.html" title="Give your customers tailored catalogs for products, and create portals for service requests, using the ServiceNow Service Catalog app.">Manage service capabilities</a> > <a class="link" href="../../../product/service-catalog-management/concept/c_ServiceCatalogManagement.html" title="With the ServiceNow Service Catalog application, create service catalogs that provide your customers with self-service opportunities. Customize portals where your customers can request catalog items such as service and product offerings. You can also standardize request fulfillment to ensure the accuracy and availability of the items in the catalogs.">Service Catalog</a> > <a class="link" href="../../../product/service-catalog-management/concept/c_IntroductionToCatalogItems.html" title="The overall catalog is made up of a collection of discrete catalog items.">Service catalog items</a> > </div> <h1 class="title topictitle1" id="ariaid-title1">Define a content item</h1> <div class="body taskbody"><p class="shortdesc"><span class="ph">A content item is a service catalog item that provides information instead of goods or services.</span></p> <div class="section prereq p" id="t_AddingContentItemServiceCatalog__prereq_rjt_jvs_nsb"> <p class="p">Role required: admin</p> </div> <div class="section context"> <p class="p">Content items can reference knowledge articles, static blocks of text, or external web-based content.</p> <p class="p">To define content items:</p> </div> <ol class="ol steps"><li class="li step stepexpand"> <span class="ph cmd">Navigate to <span class="ph menucascade"><span class="ph uicontrol">All</span> > <span class="ph uicontrol">Service Catalog > Catalog Definition > Content Items</span></span>.</span> </li><li class="li step stepexpand"> <span class="ph cmd">Click <span class="ph uicontrol">New</span>.</span> </li><li class="li step stepexpand"> <span class="ph cmd">Fill in the form to define the item.</span> <div class="itemgroup info"> <div class="tablenoborder"><table cellpadding="4" cellspacing="0" summary="" id="t_AddingContentItemServiceCatalog__table_hkx_rkd_fcb" class="table" frame="border" border="1" rules="all"><caption><span class="tablecap"><span class="table--title-label">Table 1. </span>Content Item form</span></caption><colgroup><col /><col /></colgroup><thead class="thead" style="text-align:left;"><tr class="row"><th class="entry cellrowborder" style="vertical-align:top;" id="d278826e123">Field</th><th class="entry cellrowborder" style="vertical-align:top;" id="d278826e126">Description</th></tr></thead><tbody class="tbody"><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Name, Category, Icon, Roles, Active,</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">As for standard catalog items.</td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Content type</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">The type of information to display when a user selects the item. <ul class="ul" id="t_AddingContentItemServiceCatalog__ul_ikx_rkd_fcb"><li class="li"><span class="ph uicontrol">KB Article</span>: a <span class="ph">ServiceNow</span> knowledge article available to users with the specified roles.</li><li class="li"><span class="ph uicontrol">Catalog Content</span>: a static block of text, formatted with HTML.</li><li class="li"><span class="ph uicontrol">External Content</span>: documents or web pages stored outside the base system instance.</li></ul> </td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Target</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">Location where the content appears. <ul class="ul" id="t_AddingContentItemServiceCatalog__ul_jkx_rkd_fcb"><li class="li"><span class="ph uicontrol">Within Catalog</span>: displays the content within the catalog iframe window (which may not render some external websites properly).</li><li class="li"><span class="ph uicontrol">New Window/Tab</span>: displays the content in a new browser window or tab. Choose this option if the content does not display properly within the catalog.</li></ul> </td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">URL</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">The full URL (including the prefix http:// or https://) for external content to display when a user selects the item. This field is available only if the <span class="ph uicontrol">Content type</span> is <span class="ph uicontrol">External Content</span>. <div class="note"><span class="notetitle">Note:</span> Since base system instances are accessed via HTTPS, links to HTTP sites could result in a mixed mode content error or warning, depending on browser security settings.</div> </td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">KB article</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">The knowledge article to display when a user selects the item. This field is available only if the <span class="ph uicontrol">Content type</span> is <span class="ph uicontrol">KB Article</span>.</td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Short description, Description, Picture</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">As for standard catalog items. These fields are only available if the <span class="ph uicontrol">Content type</span> is <span class="ph uicontrol">Catalog Content</span>.</td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Meta</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">Comma-separated list of tags used to search for the content item. See <a class="xref" href="search-catalog-item.html" title="When you search for a catalog item by a keyword in Service Catalog, the search results are displayed by considering a few fields of the catalog table. If the keyword does not have exact matches, its closest matches are displayed as Did you mean suggestions. This search functionality is also applicable in Service Portal.">Configure keyword search for catalog items</a>.</td></tr><tr class="row"><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e123 ">Hide on Service Portal</td><td class="entry cellrowborder" style="vertical-align:top;" headers="d278826e126 ">If selected, the content item is not available on Service Portal.</td></tr></tbody></table> </div> </div> </li><li class="li step stepexpand"> <span class="ph cmd">Click <span class="ph uicontrol">Submit</span>.</span> </li></ol> </div> <div class="related-links"> <div class="familylinks"> <div class="parentlink"><strong>Parent Topic:</strong> <a class="link" href="../../../product/service-catalog-management/reference/r_ExtendedCatalogItemFunctions.html" title="Service Catalog offers a few types of catalog items.">Types of catalog items</a></div> </div> </div></body></html></div>